About us

Transforming Wedding Planning into Joyful Experiences

The Origin of Beautiful Wedding Plan

Beautiful Wedding Plan was envisioned and brought to life by Alex Loera y Chávez, a dynamic entrepreneur with a rich history in the wedding industry.


While not originally a wedding planner, Alex's journey in this vibrant world began as the Producer of the Beautiful Bride Expo, Las Vegas' most successful bridal show.


The most important innovation of the Beautiful Bride Expo was the 'Stress-Free Wedding Panel,' a VIP experience that revolutionized bridal education. In collaboration with industry icons like Brit Bertino and David Tupaz, this panel featured seasoned wedding planners and top vendors sharing invaluable information for the attending brides.


It was here, amidst the live, interactive sessions, that Alex found his calling - to make wedding planning a stress-free and enjoyable journey for every couple.


That was the spark: If we can help hundreds of couples Live, we can help hundreds of couples virtually, and with today's online tools, we can personalize the experience.


The success of the Stress-Free Wedding Panel at the Beautiful Bride Expo. Witnessing the profound impact these panels had on hundreds of brides. To add fire to this experience he then founded Passion Photo along with Paola Sarabia, the Studio captured over 500 weddings annually, and they saw the intense need that couples have for stress-free wedding planning.


As a marketer Alex has also aided online course creators, to host digital events and deliver their classes trough his company Find Me Up. This further fueled the vision.


It was the fusion of these insights and expertise that crystallized the vision for a service dedicated to making wedding planning an enjoyable, stress-free journey for every couple.


Why Virtual?

At Beautiful Wedding Plan, we believe that the journey to your wedding day is as important as the day itself.


Our mission is to guide couples through this exciting time with wisdom, care, and a deep understanding of the importance of this milestone.


With our virtual planning services, we aim to empower couples to enjoy their engagement, celebrate their love, and build a strong base for a lasting marriage.


Technology helps us give couples a personalized experience, and a level of attention that is very difficult to achieve in a Live Event and takes out a lot of the hassle and time that traditional wedding planning needs.


Plan with Ease

When planning their wedding alone, couples may invest up to 6 hours per week, making slow progress.


While advice from other couples can be helpful, their vision and experience might be very different from yours.


Guided by our expert team of Wedding Planners, you can focus on what truly matters and needs your presence and attention. Stress dissipates, allowing you to feel confident that the plan is going according to your vision.

Free 20-min. Consultation

Who's Behind the Plan?

Beautiful Wedding Team:

  • Alex Loera y Chávez

    Founder & CEO

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